SYNCHRONY X MARVEL | FANTASTIC FOUR

To tie together Synchrony Bank’s partnership with Marvel’s Fantastic Four film we created “Public Savings Announcements” reminding audiences to save for a new adventure, an extraordinary challenge, a large scale disturbance, or even an intergalactic warning.

Starring a family styled to fit the 60’s retrofuturistic world of the film, we filled each spot with easter eggs and bespoke props to delight fans. Our "Thingy Bank” and “Savings Adventure” board game were such hits Marvel asked us to incorporate them and the family into an activation at the blue carpet world premiere. They also invited us to create a PSA print ad right behind the cover in their highly anticipated “The Fantastic Four: First Steps” comic book which were given out to guests.

These spots garnered so much love, Marvel to opted to screen them at their booth at San Diego Comic-Con.